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A method worth keeping close.

Allen Zhang · illustrated avatarAllen ZhangAnalytical perspectiveZXL-P02

PRODUCT ADVISORY COUNCIL

Judge complexity in use

Count the effort users face in completing their task, not just the features.

Product Advisory Council · Method card
Allen Zhang · illustrated avatarAllen ZhangAnalytical perspectiveZXL-P02

The method

Judge complexity in use

Count the effort users face in completing their task, not just the features.

When to use it

  • Usability design for a multifunction product.

Ask yourself

  • Does one more feature make the product bloated?

Put it into action

  • Walk through entry, choices, submission, and feedback. Compare who gains convenience and who takes on extra work.

Keep these limits in mind

  • Hidden functions still have learning and maintenance costs. Entry counts are not universal standards; a minimal product must still support the complete task.
Method summary · Not a personal quote

An analytical method adapted from the public skill package, not a reply or endorsement by the person represented.
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