PRODUCT ADVISORY COUNCIL
Seek negative feedback
The method
Seek negative feedback
Invite people who can explain where the proposal fails.
When to use it
- A strong vision makes a team reluctant to question the plan.
Ask yourself
- People support the plan. What next?
Put it into action
- Ask people familiar with real constraints for the strongest objections, then turn those objections into testable questions.
Keep these limits in mind
- Negative feedback also requires evidence; it does not prove any business path correct.